|"1. Nature must be seen as capital. It is a set of economic assets that can become a source of profit or advantage, a means to make more wealth. Trees, wildlife, minerals, water, and the soil are all commodities that can either be developed or carried as they are to the marketplace. A business culture attaches no other values to nature than this; the nonhuman world is desanctified and demystified as a consequence. Its functional interdependencies are also discounted in the economic calculus.|
2. Man has a right, even an obligation, to use this capital for constant self-advancement. Capitalism is an intensely maximizing culture, always seeking to get more out of the natural resources of the world than it did yesterday. The highest economic rewards go to those who have done the most to extract from nature all it can yield. Private acquisitiveness and accumulation are unlimited ideals, impossible to satisfy once and for all.
3. The social order should permit and encourage this continual increase of personal wealth. It should free individuals (and corporations as collective individuals) from encumbrances on their aggressive use of nature, teach young people the proper behavior, and protect the successful from losing what they have gained. In pure capitalism, the self as an economic being is not only all-important, but autonomous and irresponsible. The community exists to help individuals get ahead and to absorb the environmental costs."